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Top 10 Most Popular Bulk SMS Service Providers In India

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Bulk SMS services help businesses target large client bases within a few seconds. These services are quite helpful for startups and established organizations, helping them expand their customer database. Bulk messaging offers planned communication strategies to businesses, allowing companies to send important reminders, updates, service alerts, and other helpful information to their customers.

You will get plenty of suggestions in India if you search for the best bulk SMS service provider over the web. Each service provider claims to be the most reliable in the industry. Only price comparisons will not help you find the most trusted SMS gateway service provider for your business. To select the best service for your business, you must consider each factor to help you determine your requirements.

After considering factors that include higher returns, the responsiveness of customer care, SMS APIs, flexibility, price, data integrity, transparency, data security, and downtime efficiency, we are here with the top 10 most reliable bulk SMS gateway service providers. With the help of this list, you will be able to select an ideal service provider as per your requirements.

So, let’s get started…

Fonada: Secure, Affordable, and Interactive Bulk SMS Service Provider

Fonada was founded in 2014 by Sumit Mohan Saxena and Nitish Gopalani. It is considered India’s No. 1 Bulk SMS Platform. It offers broadcasting and telecom communication solutions to businesses. Their bulk SMS service is quite adequate, and they can deliver messages to masses nationwide within seconds flawlessly. Fonada aims to help enterprises innovate, enhance brand image, and boost ROI through strategic insights to stay ahead of competitors. Their SMS bulk service includes push notifications, chatbots, voice calls across various industries, instant messaging, email, etc.

Stronghold, on a network connection with over 1500+ mobile operators, Fonada helps its clients reach targeted users immediately. As one of India’s most reliable and cost-efficient bulk SMS service providers, Fonada delivers instant messaging solutions via its user-friendly, easy to use cloud platform and robust APIs. This bulk SMS service allows organizations to expand their business and connect with their users.


Bulk MessagingReal-time Delivery ReportsTemplates
Custom Sender IDSecure SMS Integration GatewayAnalytics and Insights
Contact ManagementPersonalization & Opt-out ManagementEnterprise-grade security
Message SchedulingAPI IntegrationUnmatched Prices

Text Local: Allow Users to Have Real-Time Delivery Reports

Text Local was founded in 2005 by two friends, Alastair Shortland & Darren Daws. It is a UK-based firm and a leading provider of business messaging solutions. It offers its bulk SMS services in India. It allows businesses to send promotional and transactional texts via its dedicated web platform, email, plugins, and APIs. Text Local provides real-time delivery stats of messages to businesses so that they can have a complete track of the SMS sent for multiple purposes. Companies have options to choose various SMS packages as per their requirements. Text Local bulk SMS prices are slightly higher than others; however, they take full ownership of their SMS deliveries, which is why they are one of India’s leading bulk SMS service providers.


Global Reach & Delivery ReportsRobust API
User-Friendly InterfaceEasy SMS Migrations
Personalization OptionsTRAI & DLT Scrubbing Compliance

GupShup: SMS Gateway Service for Instant Delivery

GupShup is one of India’s oldest and most reliable Bulk SMS Service platforms. Their headquarters are established in Silicon Valley and deliver pan India services. Beer Sheth is the founder of this company and is also a founder of Elance (Popularly known as Upwork)

Gupchup offers instant messaging RCS solutions, checkboxes, and WhatsApp services. Their messaging API is quite helpful for businesses because it allows them to send OTPs, track performance, and shorten links.


Bulk MessagingDND Management
Personalization & API IntegrationTwo-Way Communication
Easy SMS SchedulingMulti-language Support
Analytics for detailed RecordQuick & high delivery rates, guaranteed

Msg91: Robust Infrastructure for Messaging

Msg91 Started in 2010 as a bulk SMS service provider in India. Today it is a well-known name in this industry; It offers various services, including transactional and promotional SMS and OTP APIs. Their M-campaign feature allows clients to have extensive data for customer analytics. MSG91 provides a variety of plugins and add-ons like Google spreadsheets, Excel plugins, and email. The robust infrastructure makes this company unique, helping them deliver 50 million SMS daily.


DND ManagementQuick & high delivery rates, guaranteed
Two-Way CommunicationBuilt to handle scale
Easy SMS SchedulingMulti-language Support
Multi-language SupportUnbeatable platform uptimes

2Factor: High Data Integrity

2Factor is quite a reliable SMS gateway provider in India. They are popularly known for offering cloud messaging solutions via Rest API calls and clients’ SMS campaigns through voice call enterprise-grade APIs and OTPs.

2Factor is linked with Telcos and provides users with an instant SMS delivery solution. Clients are required to pay for the service if they receive OTP on their phone within 15 seconds via the primary operator.


Bulk MessagingTwo-Way Communication
PersonalizationMulti-language Support
Easy SMS SchedulingQuick & high delivery rates, guaranteed

Fast2SMS: Fast and Reliable

Fast2SMS is an Indian company and was started in 2011 in Bhopal, Madhya Pradesh. This SMS gateway service provider offers its services to a mixed bunch of clients such as developers, startups, individuals, and educational sectors. New users are allowed to test Fast2SMS services for free when they sign up for the first time.


Affordable & Unmatched pricesQuick & high delivery rates, guaranteed
Quick setup, easy-to-useReal-time delivery reports
TRAI & DLT scrubbing complianceEnterprise-grade security

Bulk SMS: Instant Delivery of SMS

Bulk SMS was founded two decades ago and is a well-known bulk SMS gateway service provider in India. It is quite popular among users, serving its services in India and expanding its network in countries like South Africa, the UK, the USA, etc. Bulk SMS offers its services to individuals as well as enterprises. Its users can send a message for competitions, information services, voting, campaigns, or customer relationship management. Also, its users are authorized to manage their Secure SMS Communication via its online web portal and can easily send mass text messages.


Multimedia SMSSMS Marketing and Alerts Platform
Customer SMS MessagingEasy to Use
Web-based SMS messaging platformEasy to Setup

Infobip: Offers Communication Service Across Various Channels

Infobip is one of India’s most famous names among SMS gateway service providers. Apart from SMS, they provide their communication service across various channels such as WhatsApp Business, FB, Viber, Line, Messenger, and more.

Infobip is directly connected with network operators globally, which is why they can provide instant SMS delivery without interruption.


Quick setup, easy-to-useEnterprise-grade security
TRAI & DLT scrubbing complianceEasy SMS migrations
Quick & high delivery ratesBuilt to handle scale
Real-time delivery reportsUnbeatable platform uptimes

Bulk SMS gateway: Unique User Interface

Bulk SMS Gateway is one of the fastest-growing companies serving several clients across the country with a presence in Chennai, Bangalore, Kolkata, Hyderabad, and Delhi. An SMS gateway allows enterprises to send promotional and transactional SMS, voice SMS, and group SMS via API. With its unique user interface, it offers its services at a fixed open rate and always tries to maintain the quality of service with an extensive range of offerings.


API IntegrationQuick setup, easy-to-use
DND ManagementTRAI & DLT scrubbing compliance
Two-Way CommunicationQuick & high delivery rates
Multi-language SupportReal-time delivery reports

Exotel: Provide a Detailed Report

Exotel is one of India’s most popular and well-known bulk SMS service providers. The company was established in 2011 with the goal of delivering specialized voice solutions for business communication, aiming to streamline enterprise operations for efficiency. They offer various types of Bulk SMS services designed to cater to businesses of all sizes. Exotel enables businesses to conduct bulk SMS campaigns, schedule appointments, send reminders, provide status updates, and conduct surveys.


Quick setup, easy-to-useAffordable
Fast and ReliableBuilt to handle scale
SecureUnbeatable platform uptimes

Also Read: SMS Vs MMS Text Messaging: Learn The Difference And Features

Wrapping Up

Bulk SMS services help enterprises understand their target audience and allow them to reach them anywhere at any time. These services are quite helpful for any business’s growth, enabling them to automate their processes and reduce operational costs. All the names of bulk SMS service providers suggested in this post are reliable enough to trust, and you can avail of their services. You can pick a name and avail of their bulk SMS gateway in India service as per your priority and requirements!

Frequently Asked Questions

Bulk SMS is a dedicated text messaging service that allows users to send messages simultaneously to multiple end-users. This “one-to-many” type of messaging service is quite helpful for businesses and helps them connect with their targeted audience.

Bulk SMS means sending a large number of SMSes to the target segment of customers. These SMSes are quite helpful for organisations and help them promote their services and product among their target audience.

Many bulk SMS service providers on the web claim to offer top-quality services at the most cost-efficient price, but selecting the one completely depends on your use cases. However, we have mentioned India’s top 10 bulk SMS service providers in this blog post. Read the complete article while considering your needs, and then choose one wisely.

Bulk SMS services are quite useful for organisations and customers. These services help businesses connect with their target audience and keep users up to date about new deals, discounts, product launches, and many more.

If you want to send bulk SMS to your target audience, then all you need to do is avail of the same service from a reliable service provider. The mentioned list of the top SMS service providers in India will help you select one for your requirements.

To do SMS marketing, you need to find a reliable SMS service provider that offers SMS services in India.

Select a bulk SMS service, create/obtain a list of recipients, compose your message, upload/send the message to the service, and schedule/send it to recipients.

Fonada excels as the top Indian Bulk SMS provider due to its reliable service, cost-effectiveness, extensive reach, user-friendly interface, and comprehensive customer support.

The character limit for a single text message in a standard Bulk SMS is typically 160 characters. However, if you include special characters or non-Latin characters (Unicode), the limit might be reduced to 70 characters per message due to encoding differences.

No, you can send bulk SMS with any web-enabled device. All you have to do is buy the services from trusted bulk SMS service providers.

Yes, many SMS platforms support local languages, enabling you to send messages in various regional languages based on the service provider’s capabilities and the intended recipient’s device.

There are websites and services that offer temporary phone numbers for receiving SMS online. You are just required to sign up, and get a number to receive SMS online.